Social Media Marketing

Social Media
That Fits
Your Goals

We run social media campaigns for businesses of all kinds — whether you want more sales, more leads, more traffic, or simply more people knowing who you are. Strategy, setup, and optimization, built around your goal.

Find Out What's Possible → See what we offer ↓
Pricing
Results-based
✓ No fixed retainer
Reporting
Weekly
✓ Every Monday
Platform
Meta Ads
✓ Full focus
Contracts
No lock-in
✓ Cancel anytime

Start with a free trial.
We prove value early.

→
Meta Ads ✦ Performance Focus ✦ Weekly Reporting ✦ No Long Contracts ✦ Real Results ✦ Free Trial ✦ Test · Learn · Scale ✦ Meta Ads ✦ Performance Focus ✦ Weekly Reporting ✦ No Long Contracts ✦ Real Results ✦ Free Trial ✦ Test · Learn · Scale ✦
What we do

One platform.
Done properly.

We work with businesses of all kinds — no distractions, no upsells. Just deep, focused expertise in one platform that reaches the people you want.

📘

Meta Ads

Facebook and Instagram campaigns built around your goal — sales, leads, traffic, or awareness. We handle everything from audience research and creative direction to pixel tracking and full-funnel optimization.

Audience Strategy Creative Direction Retargeting Conversion Tracking
📊

Strategy & Setup

Before any budget is spent, we build a clear plan. Campaign structure, testing framework, tracking setup, and a baseline for measuring success.

Account Audit Funnel Design Tracking Setup Test Roadmap
📈

Optimization & Reporting

Ongoing management with weekly updates. We track the numbers that matter for your goal — sales, leads, traffic, or reach — and send you a plain-language report every Monday with clear next actions.

Results Tracking Cost per Result Weekly Updates A/B Testing
Why NikolicMedia

Strategic. Transparent.
Results-first.

We keep the client roster small, which means you always get direct attention — not an account manager passing your account down the chain.

01

Low-risk start

We offer a free trial setup so you can evaluate results before committing to a full engagement. No surprises, no pressure.

02

Metrics that matter

We agree on what success means for you — sales, leads, traffic, or awareness — and track that, not numbers that only look good. You always know what your spend is generating.

03

Test, learn, scale

Every campaign follows a structured testing framework. We scale what's working and cut what isn't — fast. No dead weight in your account.

Who this is for

Are we a good fit?

We'd rather tell you upfront than waste your time on a call.

Good fit if
  • ✓You're a business with a clear offer — a product or a service
  • ✓You already have customers, or a clear idea of who you want to reach
  • ✓You know what you want — more sales, leads, traffic, or awareness
  • ✓You're ready to give a campaign a few weeks to gather real data
  • ✓You want a hands-on partner, not a big agency
Probably not yet if
  • ✕You're comparing agencies mainly on who's cheapest
  • ✕You're still validating whether people actually want what you offer
  • ✕You want guaranteed numbers upfront instead of a test-and-scale process

We back this with our own risk — our fee is tied to the results we deliver for you, not a fixed retainer.

Our methodology

How we build a campaign
that actually works.

Not just theory — this is the exact framework we apply to every account.

01

Account & market audit

Before touching a single campaign, we dig into your historical data, competitors, and the angles your market actually responds to. No campaign gets built on guesswork.

02

Clean campaign architecture

Campaigns and ad sets are structured for clear, readable data from day one — not a tangled setup that's impossible to optimize six months in.

03

Structured testing

Angles, audiences, and formats are tested in parallel, one variable at a time, so we know exactly what's driving results — not guessing after the fact.

04

Rules-based scaling

Clear thresholds decide when we scale a winner, pause a loser, or keep testing — decisions driven by the numbers, not gut feeling.

05

Weekly feedback loop

Every week's data feeds straight back into targeting, creative, and budget decisions — so the account keeps improving instead of running on autopilot.

How it works

Simple, clear,
no guesswork.

You always know where things stand and what happens next. Four steps from kickoff to scaled results.

1

Schedule a Call

We get to know your goals, margins, current performance, and what "growth" means for your brand specifically.

2

Strategy & Setup

Tracking installation, campaign architecture, and a structured testing plan — all built before we spend a cent.

3

Launch & Optimize

We test creatives, audiences, and angles in parallel. Winners get scaled. Losers get cut — quickly.

4

Weekly Reporting

Every Monday you receive a clear update: what's working, what we're changing, and what to expect next week.

What you get

Here's exactly what
lands in your inbox.

No confusing dashboards to log into. Just a clear, direct update — same format, every Monday.

Weekly Report — Week 12
Results
64
Cost per result
€7.80
Click rate
2.1%
Tested this week

3 new creative angles on the retargeting audience

Changing next week

Scaling the winning angle, cutting the two that underperformed

Example format shown — actual numbers reflect your account.
✓

Direct access to me — no account manager relay, no support ticket queue

✓

Plain language, not marketing jargon or unreadable dashboards

✓

Same day, every week — Monday, without fail

Marko Nikolic — Founder of NikolicMedia
🎯 Founder & Lead Strategist
The person behind the results

Built by someone
who actually cares.

My name is Marko Nikolic, and I started NikolicMedia with one goal: to build the kind of social media marketing agency I'd actually want to hire.

What pulled me toward marketing in the first place was watching how companies actually reach the customers they want — the targeting, the psychology, the mechanics of how a market works. Meta stood out to me specifically because of sheer scale: if a business wants to reach real people, Meta is usually where most of them already are.

I'm putting everything into going deep on one platform — Meta Ads — rather than spreading thin across several. That means real study, real certification, and real testing, not guesswork dressed up as expertise.

I'm keeping the client roster small from day one. Every account gets my personal attention, every week — no handoffs, no junior account managers, no autopilot, just focused, direct work on your growth.

0
Platform focus
0%
Hands-on
0
Person accountable
FAQ

Questions we get
all the time.

Straight answers — no fluff.

What kinds of businesses do you work with? +
All kinds — online stores, local businesses, service providers, startups, and more. What matters isn't the industry, it's having a clear goal: more sales, more leads, more traffic, or more people knowing who you are. We build the campaign around that goal.
How long before I see results? +
Meta's ad platform typically needs 2–4 weeks of real data before clear patterns emerge. We set up proper tracking from day one so you're never guessing, and real optimisation kicks in once there's enough data to act on.
How do you get paid? +
We don't charge a fixed retainer. Our fee is tied to the results we deliver — so we're only motivated to take on brands we're genuinely confident we can grow. If you're not sure whether that's you, check the "Are we a good fit?" section above.
Do you require long-term contracts? +
No lock-in contracts. We work month-to-month after an initial onboarding period. We'd rather keep you because the results are good — not because you're locked in.
What does the free trial include? +
We review where things stand, set up tracking, and build a campaign structure ready to launch — so you can see how we think before spending a cent with us. If you like what you see, we move forward. If not, no hard feelings.
How do you report results? +
Every Monday you receive a clear written report covering the numbers that matter for your goal — sales, leads, traffic, or reach — plus what we tested, what we learned, and what we're doing next. No confusing dashboards — just plain language you can act on.
Do you handle ad creative too? +
We provide creative direction — ad angles, copy, and briefs — but we work best when you can supply photos or videos of your product or business. We'll tell you exactly what we need and why, and we can guide you on formats that perform.
Can you take over an existing ad account? +
Absolutely. We start with a thorough audit of your existing account to find what's working, what's wasting budget, and what's missing — obvious fixes alone often lead to quick wins within the first month.
Free strategy call

Think your social media
could be doing more?

Book your strategy call

Think your social media could do more? Free Strategy Call