Performance Marketing for E-Commerce

Paid Ads
That Drive
Real Growth

We run Meta Ads and Google Ads exclusively for e-commerce brands. Strategy, setup, and optimization — all focused on one thing: more revenue.

Book Free Call → See what we offer ↓
Avg. ROAS
4.8×
↑ clients avg
Reporting
Weekly
✓ Every Monday
Platforms
Meta + Google
↑ Both channels
Contracts
No lock-in
✓ Cancel anytime

Start with a free trial.
We prove value early.

→
Meta Ads ✦ Google Ads ✦ Performance Focus ✦ Weekly Reporting ✦ No Long Contracts ✦ Real Results ✦ Free Trial ✦ Test · Learn · Scale ✦ Meta Ads ✦ Google Ads ✦ Performance Focus ✦ Weekly Reporting ✦ No Long Contracts ✦ Real Results ✦ Free Trial ✦ Test · Learn · Scale ✦
What we do

One specialty.
Done exceptionally.

We work exclusively with e-commerce brands — no distractions, no upsells. Just deep expertise in two platforms that move product.

📘

Meta Ads

Facebook and Instagram campaigns built for performance. We handle everything from audience research and creative direction to pixel tracking and full-funnel optimization.

Audience Strategy Creative Direction Retargeting Conversion Tracking
🔍

Google Ads

Search, Shopping, and Performance Max campaigns structured for maximum return. We focus on high-intent traffic that converts, not just clicks.

Search Campaigns Shopping Ads Performance Max Bidding Strategy
📊

Strategy & Setup

Before a single dollar is spent, we build a data-backed plan. Campaign structure, testing framework, tracking setup, and a clear baseline for measuring success.

Account Audit Funnel Design Tracking Setup Test Roadmap
📈

Optimization & Reporting

Ongoing management with weekly updates. We track ROAS, CAC, and conversion rate — and send you a plain-language report every Monday with clear next actions.

ROAS Tracking CAC Analysis Weekly Updates A/B Testing
Why NikolicMedia

Strategic. Transparent.
Results-first.

We work with a focused roster of e-commerce brands, which means you always get senior attention — not an account manager passing your account down the chain.

01

Low-risk start

We offer a free trial setup so you can evaluate results before committing to a full engagement. No surprises, no pressure.

02

Metrics that matter

We track ROAS, CAC, and conversion rate — not vanity metrics like impressions or reach. You always know what your spend is generating.

03

Test, learn, scale

Every campaign follows a structured testing framework. We scale what's working and cut what isn't — fast. No dead weight in your account.

How it works

Simple, clear,
no guesswork.

You always know where things stand and what happens next. Four steps from kickoff to scaled results.

1

Schedule a Call

We get to know your goals, margins, current performance, and what "growth" means for your brand specifically.

2

Strategy & Setup

Tracking installation, campaign architecture, and a structured testing plan — all built before we spend a cent.

3

Launch & Optimize

We test creatives, audiences, and angles in parallel. Winners get scaled. Losers get cut — quickly.

4

Weekly Reporting

Every Monday you receive a clear update: what's working, what we're changing, and what to expect next week.

Marko Nikolic — Founder of NikolicMedia
🎯 Founder & Lead Strategist
The person behind the results

Built by someone
who actually cares.

My name is Marko Nikolic, and I started NikolicMedia with one goal: to build the kind of performance marketing agency I'd actually want to hire.

I got into paid advertising because I was obsessed with one question — why do some e-commerce brands scale fast while others stall, even with great products? The answer, almost every time, came down to how they were running their ads.

I've spent years going deep on Meta and Google Ads — testing, failing, learning, and cracking what works for e-commerce specifically. NikolicMedia is the result of that obsession.

I keep the client roster intentionally small. Every account gets my personal attention, every week. No handoffs, no junior account managers, no autopilot — just focused, strategic work on your growth.

2
Platforms mastered
100%
E-commerce focused
1
Person accountable
FAQ

Questions we get
all the time.

Straight answers — no fluff.

Do you only work with e-commerce brands? +
Yes. We work exclusively with e-commerce stores — physical products sold online. This focus means we understand your margins, your seasonality, and what metrics actually matter for your business.
How long before I see results? +
Most clients see meaningful data within the first 2–4 weeks. We set up proper tracking from day one so you're never guessing. Real optimisation kicks in after week 4 when we have enough data to act on.
What ad spend do I need to get started? +
We recommend a minimum of €1,500/month in ad spend to run meaningful tests on Meta or Google. Below that, the data comes in too slowly to optimise effectively. We'll be upfront if we think your budget isn't ready yet.
Do you require long-term contracts? +
No lock-in contracts. We work month-to-month after an initial onboarding period. We'd rather keep you because the results are good — not because you're locked in.
What does the free trial include? +
We do a full account audit, set up tracking, and build a campaign structure ready to launch — so you can see how we think before spending a cent with us. If you like what you see, we move forward. If not, no hard feelings.
How do you report results? +
Every Monday you receive a clear written report covering ROAS, CAC, conversion rate, what we tested, what we learned, and what we're doing next. No confusing dashboards — just plain language you can act on.
Do you handle ad creative too? +
We provide creative direction — ad angles, copy, and briefs — but we work best when you can supply product photos or videos. We'll tell you exactly what we need and why, and we can guide you on formats that perform.
Can you take over an existing ad account? +
Absolutely. We start with a thorough audit of your existing account to find what's working, what's wasting budget, and what's missing. Most takeovers show quick wins within the first month just from fixing the obvious issues.
Book a call

Let's talk about
your growth.

Pick a time that works for you. It's a free 30-minute strategy call — no commitment, no hard sell. Just an honest look at where your ads are and where they could be.